Context
Founded in 1874, the Schindler Group is responsible for trasporting over
![](https://www.howl.in/wp-content/uploads/2023/09/peoples.png)
everyday with their elevators, escalators, and moving walks. HOWL architected an approach to not only maximise lead generation, but turn digital media into a source of revenue at a miniscule cost.
Objective
Generate relevant leads for Schindler’s various services and technology pan India with the sole aim of generating
businesses. The key touch point was pre-defined as the website.